The Mazoola mobile wallet gives kids and parents banking superpowers
REGO Payment Architectures and its super app digital wallet platform, Mazoola are excited to make banking fun for families by giving parents and guardians the ability to grant their kids banking superpowers like invisibility, a magic touch, super speed, the ability to see the future, detection immunity, empathy, and even shape shifting! Meanwhile, parents have the power to create chores, set spending limits, authorize retailers, and set their kids on a successful financial course to learn the essentials around managing money and social responsibilities.
“Who said banking can’t be fun and exciting?” said REGO Head of Strategy Dan Aptor. “Kids have always been fascinated with superheroes, and with the holiday season just around the corner, now is the perfect time to give Mazoola a try. It’s the must-have family digital wallet to empower kids to earn, learn, save, and shop both online and in-person in a fun, safe, and exciting way. And when we say its superpowered, we really mean it!”
Mazoola’s new superpower campaign highlights the super app’s key attributes, with safety at the forefront. For example, kids have the power to be invisible, thanks to the fact that Mazoola is independently COPPA certified and ensures that a kid’s privacy always remains private. App users will also experience the magic touch of Mazoola’s contactless environment, where no cash or cards are required to make a transaction to give kids the power to shop, save, and give handsfree as parents easily set spending limits with just the push of a button.
The Mazoola campaign kicks off this week, with engaging superpower-themed marketing ads that will run across a variety of digital and social media platforms targeting parents and caregivers of 7-15-year-olds. To drive trial of the app and build awareness around it’s unique attributes, Mazoola has also partnered with reputable parent and caregiver communities across the nation. These community partnerships include School Family Media, Moms Meet and their upcoming virtual WOW Summit, and the Mom Blog Society.
Mazoola is available as a free download in Apple’s App Store and Google Play Store and is currently offering families a one-year membership at no cost with the ability to cancel anytime. The app easily tracks how much money kids and teens have earned to help them learn to save for what matters most.
